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Term Conditions

The terms of selling are in addition to and are not intended to eliminate any rights Sadar24 or any of its Affiliates may have, or any obligations Merchant or any of its Affiliates may have, under any agreement currently in effect between Merchant or its Affiliates and Sadar24 or its Affiliates concerning the offer and/or sale by Merchant or its Affiliates of products via the Sadar24 platform. The terms of selling are hereby deemed to be incorporated into the Service Agreement, and to the extent that any of the above terms and conditions are inconsistent with the Service Agreement, the Service Agreement is hereby amended as necessary to be consistent with the terms of selling. Failure to comply with the terms of service can result in cancellation of listings, suspension from use of Sadar24 platform, the removal of selling privileges, forfeiture of any amounts payable to Merchant by Sadar24.


Merchant is only eligible to sell goods using the Sadar24 platform including but not limited to the categories which are Jewellery, Sports, Home & Living, Bags & Luggage, Stationary, Electronics, Appliances, Consumer Durables, Women’s Fashion, Men’s Fashion, Toys, Kids and Babies. The list of goods may be added or removed by Sadar24 unilaterally without advance notice to the Merchant by Sadar24. The present details to the categories are annexed along with the Terms of Selling.

Prohibited Seller Activities and Actions

Any act(s) or/and omission(s) to circumvent the established Sadar24 sales process or to divert Sadar24 users to another website or sales process is precluded. In particular, any advertisements, marketing messages (special offers) or "calls to action" that lead, prompt or encourage Sadar24 users to leave the platform are prohibited.

Seller code of conduct

Sadar24 enables you to reach millions of customers worldwide. Sadar24 strives to ensure a fair and trustworthy buyer and seller experience. Violation of the code of conduct principles may result in the loss of your selling privileges and removal from Sadar24 platform.

Seller Code of Conduct Principles:

  1. Adhere to all applicable laws applicable to and abide by all Sadar24 policies.
  2. Maintain current account and have GSTIN (if applicable).
  3. No False Representations Never engage in any misleading, inappropriate or offensive behaviour.
  4. This applies to all your activities, including but not limited to:
    • Information provided on your account
    • Information provided in listings, content or images
    • Communication between you and Sadar24 or you and our customers
  5. Act fairly at all times. Unfair behaviour includes but is not limited to the following:
    • Behaviour that could be deemed as manipulation or "gaming" of any part of the buying or selling experience
    • Actions that could be perceived as manipulating customer reviews, including by directly or indirectly contributing false, misleading or inauthentic content
    • Activities that could be perceived as attempting to manipulate Sadar24 search results or sales rankings
    • Actions that intentionally damage another seller, their listings or their ratings

Anti-Counterfeiting Policy

Goods offered for sale on Sadar24 platform shall be authentic. The sale of counterfeit or pirated goods, including any goods that have been illegally replicated, reproduced or manufactured, is strictly disallowed. Merchant is responsible to source and sell only authentic products. If Merchant sells counterfeit goods, Service Provider can immediately suspend or terminate Merchant selling privileges. In addition, if Service Provider determines that a Merchant account has been used to engage in fraud or other illegal activity, including selling of counterfeit products which may or may not result in a significant number of customer disputes or other claims, remittances and payments can be withheld or forfeited. The sale of counterfeit goods can prompt legal action by rights holders and furthermore bring in civil and criminal penalties.

Multiple complaints of Poor Quality/ Service

In case Merchant receives repetitive complaints from customers in respect of quality of goods and/or services, Sadar24/ Service Recipient may terminate the Service Agreement without any advance notice and have a right to forfeit any amounts payable to the Merchant.

Keeping Your Account Information Secure

Sadar24 recommends to set up Two-Step Verification for your Sadar24 Account. Merchant can reinforce the password security in this way as when Merchant signs in, Merchant may be required to enter an additional code from phones. Merchant shall pick strong passwords made up of numbers, letters and symbols and shall avoid using publicly-available information (For example: your phone number) in passwords. Sadar24 never asks you to verify sensitive information via email. Submit such information only when registering to sell on Sadar24 or updating account information in Seller Platform. If you are ever in doubt about the authenticity of an email, visit our site directly by typing the address into your browser bar, rather than clicking any links.

Your Obligations When Shipping

Merchant will not send customers e-mails concerning shipping confirmation of Merchant goods. Promptly after shipment of a customer's order (or any portion of the customer's order), Merchant will accurately inform Sadar24 that the order has been shipped (and, in the case of a customer order that is shipped in more than one shipment, accurately inform Sadar24 platform which portion of the order has been shipped), using the standard functionality made available by Sadar24 platform for communicating such information ("Confirmation of Shipment”). If Merchant fails to provide Confirmation of Shipment within the time frame specified by Sadar24 (e.g. 24 hours after the last date of estimated ship date for seller-fulfilled orders), Sadar24 may in its sole discretion cancel (and/or direct Merchant to stop and/or cancel) any such transaction, and Merchant will stop and/or cancel any such transaction upon such request by Sadar24.


Merchant shall ensure that the tax invoice is raised in the name of the end customer who has placed an order with the Merchant through the Sadar24 platform. The tax invoice should not mention Sadar24 as either a seller or a customer or buyer. Please note that all products listed on Sadar24 are sold by the respective sellers to the end customers and Sadar24 is neither a buyer nor a seller in the transaction.

Misuse of ratings, feedback or reviews

Merchant cannot submit abusive or inappropriate feedback entries, coerce or threaten buyers into submitting feedback, submit transaction feedback regarding themselves or include personal information about a transaction partner within a feedback entry. Furthermore, any attempt to manipulate ratings of any seller is prohibited. Any attempt to manipulate ratings, feedback or product reviews is prohibited. Merchant shall not write reviews for goods in which they have a financial interest, including reviews for goods that you or your competitors sell. Additionally, Merchant may not provide compensation (including free or discounted products) for a review. Review solicitations that ask for only positive reviews or that offer compensation are prohibited. Merchant may not ask buyers to modify or remove reviews.

Post-transaction price manipulation and excessive shipping fees

Any attempt to increase the selling price of an item after a transaction has been completed is prohibited. Additionally, Merchant cannot set excessive order fulfilment and shipping costs.

Branded packaging materials

Merchant shall not use packaging material which contains branding of any other online marketplace or e-commerce company. Merchant cannot re-use printed packaging material.

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